We facilitate sustainable trade.
The Swiss Import Promotion Programme (SIPPO) is a well-established mandate of the State Secretariat for Economic Affairs (SECO) with the overall vision of sustainable and inclusive economic growth and integration of SIPPO partner countries into world trade, through its mission of supporting Business Support Organizations (so called BSOs - which includes public or private associations, chambers of commerce, export promotion agencies, among others) to increase their export promotion capacity and service provision to export-ready companies. As of 2017, SIPPO is implemented by Swisscontact, in partnership with BHP Brugger and Partners and Helvetas Swiss Intercooperation.
Through SIPPO’s network of international and national experts, the programme aims at supporting BSOs to increase their export promotion capacity and service provision to export-ready companies. The programme is a powerful tool in promoting sustainable trade in 11 countries and 6 sectors: Fish& Seafood, Processed Foods, Natural Ingredients, Technical Wood, Value-added Textiles and Sustainable Tourism.
SIPPO supports BSOs through tailor-made capacity building in two areas:
1) Improving BSO Market entry activities
through capacity building in market intelligence, trade fair participation, selling missions, buyer missions and study tours, and
2) Institutional Strengthening of Business Support Organizations (BSOs)
through Strategic planning and positioning, Project Cycle Management and Knowledge sharing and learning.
BSOs are capacitated at their own speed and ownership is placed entirely in the hands of the service provider: BSOs who want to explore and improve access to new markets and opportunities for their export-ready companies to undertake these “last mile services” activities.
SIPPO thereby enhances BSO member companies’ performances in export and thus contributes to increased income and more and better jobs.
We support BSOs to improve their services for exporting companies, and to strengthen their own institutional set-up, as well as connect them to an extensive network.
In our partner countries, we build the capacities of Business Support Organizations (BSOs), such as export promotion boards and sector-wide associations. We will support them so that they can provide high-quality services to their client companies and members in the areas of market intelligence, B2B matchmaking, and networking. In this way, we give assistance to embed export promotion within national structures of our partner countries
SIPPO works with partners that are committed to the sustainable trade of goods and services, i.e. socially responsible and environmentally friendly, in accordance with our Code of Conduct.
SIPPO Vietnam team includes a Country Representative and an Export Promotion Manager who will assist BSOs to provide export services, to enable companies’ successful export journeys.
With skills, professional competence and many years of experience in export markets, SIPPO’s Vietnam team is a bridge, connecting Vietnamese companies with international clients.
SIPPO Vietnam is an effective facilitator for sectors with potential for exports through adding value and addressing international customer satisfaction.
SIPPO identified and selected three sectors whereby Vietnam can optimize local natural resources with the skillful labour force to produce higher-value added consumption products.
Vietnam has a long-standing tradition of producing traditional wooden furniture and the expertise has helped Viet Nam to grow fast into a major exporter for internationally traded modern wood furniture. Export of wood products reached 9 billion USD in 2018. In order to assist the sector’s BSOs and get their members (80% in the furniture sector) on board for a more sustainable approach to the market, the promotion for the wood sector in Viet Nam will be supported through both the Technical Wood and outdoor furniture sub-sectors.
Vietnam’s textile and garment industry has been developing strongly and plays an increasingly important role in the economic growth of the country. Baseline and in-depth assessments by SIPPO highlighted the potential of the Garment and Textile sector in Viet Nam and suggested there exist highly capable companies in Viet Nam. However, the companies still need to significantly increase their competitiveness within the fast-paced environment of fashion business and the mode of production is mainly based on the CMT (Cut, Make, Trim manufacturing) which produces the lowest added value. BSOs in the sector face several challenges from lack of human resources, to limited proximity to factories, among others SIPPO is working on an adapted approach to assist the sector while maintaining BSOs in the centre of all interventions.
The soaring markets for natural ingredients including foods and beverages (food ingredient markets), dietary supplements and ingredients (pharmaceutical markets) as well as beauty and personal care products (cosmetic markets) are turning into large sectors. Vietnam producers can greatly benefit from this fast-growing export market through higher value addition within the value chains, e.g. improvement of product quality, processing of raw materials and customer services. SIPPO and its partner BSOs are eager to support export-ready producers of certified natural ingredients
SIPPO is currently identifying future partner BSOs to cooperate in the relevant export sectors. We foster sophisticated services for export-ready companies.
Together with the UN body of the International Trade Center ITC (www.intracen.org), export promotion boards and sector associations are being assessed in 2017 to identify potential for improvements in their export promotion services. This involves interviews related to BSOs export promotion services, organisational structures, quality management and performance management, as well as export and sector strategies.
In the upcoming months, our partner BSOs will be published here.
HAWA is a volunteer organization of wood manufacturers from Ho Chi Minh city and greater region. HAWA set its mandate to further the potential and image of Viet Nam wood industry in international market, building up strong relationship between members and other organization.
Vietnam Chamber of Commerce and Industry (VCCI) is a national organization assembling and representing business community, employers and business associations in Vietnam and VCCI Ho Chi Minh City Branch (VCCI-HCM) is a representative organization for the business community in Ho Chi Minh City and 6 other provinces in the South, i.e., Lam Dong, Tay Ninh, Binh Phuoc, Long An, Binh Duong, Dong Nai. We currently have more than 3000 members including companies and business associations in a variety of sectors.
On 2 December 2021, SIPPO consultant Charles Modret was invited as the speaker to the workshop "OPPORTUNITIES AND CHALLENGES FOR SME IN POST-COVID ERA NATURAL INGREDIENT & PROCESSED FOOD" hosted by CRED and co-organized by VIETRADE and SIPPO.
On November 17, 2021, SIPPO Vietnam and SIPPO Indonesia organized an online discussion to inform BSOs in the Technical Wood sector about current and future developments in sustainability. This is an important cross-cutting theme for Phase 2 of the SIPPO programme.
On 25 June 2021, SIPPO organized an exchange session on “Sustainable Development” between the Timber Trade Federation (TTF) UK and 5 Vietnamese BSOs, namely VIFORES, BIFA, DOWA, FPA, HAWA and 1 CSO, which was the Institute for Resources and Environment (IRE) at Hue University.
In the event of the Vietnam Furniture Matching week, SIPPO was honor to organize a webinar "Sourcing with Sustainability".
SIPPO expert - Ms. Juliane Lemcke - MSc in Wood Science and Technology had a broadcast on EU new regulations in furniture sourcing.
On 1 April 2021, SIPPO held a brainstorming session on marketing and communication strategy toward sustainability for Vietnamese BSOs.
On 16 December 2020, the Vietnam Trade Promotion Agency (VIETRADE) and the Swiss Import Promotion Programme (SIPPO) jointly organized the Vietnam Export Forum 2020.
Exchange and planning forum on sustainable development and promotion of the wood value chain
On 28 July 2020, Swiss Import Promotion Program (SIPPO) facilitated a networking session between DTB (Germany) and VITAS to build up partnership for future development of all key stakeholders in the value chain. Besides the exchange on post-COVID challenges versus EVFTA opportunities, the session shed lights on a new market segment which Vietnam can add values and optimize the skilled workforce: Corporate Fashion, Protective Wear, Workwear.
SIPPO Vietnam has joined hands with wood and textile BSOs in Vietnam in a series of webinars on the topic of export market outlook during the pandemic time, how to overcome this crisis and the potential market opportunities for Vietnam.
Vietnam is the largest exporter of wood chips for pulp and paper. How to diversify into higher value added products?
CLT and Glulam might be considered.
Kick off meeting of The Technical Wood Working Group with 03 BSOs HAWA, BIFA, FPA and Laita Design – R&D center of HCMC University of Technology and Education to set up a taskforce and following steps for the working group.
HAWA in collaboration with SIPPO Vietnam to implement a series of activities to promote the wood sector in Vietnam in order to build the country image and to reach the export turnover of USD 20 in 2025.
Thanks to support from SIPPO’s experts, Tex-Giang could be present at A+A after having registered only at the last minute. They were selected from a waiting list of 400 companies expecting to join the fair.
On 13 Nov, in cooperation with experts from Vietrade, SIPPO organized an on-site training session for staff members from HAWA and VOAA (VOAA is a beneficiary of the BioTrade project which is implemented by HELVETAS and also funded by SECO).
On 15 Nov, SIPPO delivered a short training programme for BIFA to prepare 3 BSO staff members and 9 staff members of 7 companies to join the Vietnam International Furniture Fair (VIFF) in Ho Chi Minh City (27-30 Nov 2019) and the international fair IMM in Cologne, Germany (13-19 Jan 2020)
On 30 September and 1 October 2019, the Swiss Import Promotion Programme (SIPPO) programme organized strategic sector-wide roundtables “BSOs & the future development of Furniture, Wood Industry and Value-Added-Textile” in Ho Chi Minh city.
The Munich Apparel Source 2019 Trade Fair took place from 3 to 5 September 2019. A Vietnam Country Pavilion was organised by the Vietnam Industry Agency – Ministry of Industry and Commerce (VIA – MOIT) and the Swiss Import Promotion Programme (SIPPO). The Vietnam Chamber of Commerce - HoChiMinh City participated as observer.
Last week the “Swiss Import Promotion Program” (SIPPO) kicked off their support to the Value-Added-Textile sector in Vietnam.
From 6 to 9 March 2019, SIPPO Vietnam assisted SIPPO Indonesia to organize a selling mission combined with a study tour for the Indonesia Lightwood Association (ILWA). The mission was organized alongside VIFA 2019, the largest wood and furniture international fair in Vietnam.
Vietnam International Furniture and Home Accessories Fair (VIFA) was held from March 6 to March 9 in HCMC’s District 7. It featured a record number of booths (2,420), which as a 23% increase from last year. There were over 500 exhibitors from 80 countries and territories.
On 30 and 31 July 2018, the workshop on “BSOs Strategic Planning” was organized by SIPPO and held in Vung Tau, Vietnam. There were 20 participants from 4 BSOs: the Binh Duong Furniture Association (BIFA), the Forestry Products Association of Binh Dinh (FPA), the Handicraft and Wood Processing Association (HAWA), the Vietnam Chamber of Commerce and Industry (VCCI), and from the Programme of Sustaining Competitive and Responsible Enterprises (SCORE).
The MOU signing ceremony between Ho Chi Minh Handicraft and Wood Industry Association (HAWA) and Swiss Import Promotion Program (SIPPO) implemented by HELVETAS Swiss Intercooperation Vietnam
HCMC - The 11th Vietnam International Furniture and Home Accessories Fair (VIFA-EXPO 2018) will be held in HCMC from March 7 to 10, 2018, featuring nearly 1,980 booths of 450 enterprises, the highest in 11 years.
In the framework of VIFA EXPO 2018, Handicraft and Wood Industry Association of HCMC (HAWA) and Swiss Import Promotion Programme (SIPPO) are organizing the side event “Global wood products market development”.
Since 25 September 2017 every SIPPO country office has its own Website.
In collaboration with its partners, SIPPO organises appropriately designed international events. Check this section regularly and register for tailor-made matchmaking and networking activities.
Study tours, business meetings among the customers and suppliers, training for fair presentations, workshops for the efficient approach to the export markets and many more events enable the companies to enhance their business export skills.